SEO tools can make a world of difference in your ability to get traffic to your blog. First you are worried about having good content published regularly. Then you start to worry about having readers.
After all, if you don’t have readers for your site, how are you going to ever get anywhere with your blog? What good is spending hours (or even days) working towards a great blog post when no one is going to read it? So what are you going to do to improve your readership numbers?
The first thing is to increase your stats in the search engines and come in as close to number one as possible. But for what terms? If you have no idea what you are doing when it comes to search engine optimization, this guide is for you.
1. Google Keyword Research Tool
Google has a vast network of advertisers that are using their platform to target searchers. It’s the modern day directory. In order for advertisers to do this properly they need to target the right “search phrases.”
So how can you use this tool? It will give you the opportunity to research phrases that you might not have thought of. For instance, if you are writing a sales-oriented blog, you may not want to spend any time targeting the keyword “sales.”
A quick reference on the Google keyword tool would show you that most people searching for “sales” are looking for deals and not tips on selling.
2. Market Samurai
A tool that can help you not only do keyword research but assess the competition is known as Market Samurai. This tool will help you study the keyword alternatives that will actually bring traffic – and show you who else is using them, too. Making sure that you piece together a site that has the best keywords using this tool is easy.
If you find yourself struggling to get the best keywords with this tool, then you can always rely on their tutorials to get yourself the information that is needed. They make it as easy to use as possible and will help guarantee that you get yourself to the top of the search engines. A little effort goes a long way.
3. Micro Niche Finder
An alternative to Market Samurai is Micro Niche Finder. Developed by one of the pioneers in the Internet marketing world, this tool is considered by some to be superior to Market Samurai. You can try both and see which you like better.
Much like the Samurai, this tool gives you the opportunity to search out keyword alternatives and assess the competition. Being absolutely positive that you have the right information available is essential in the world of Internet marketing, so it may pay to actually use both of these tools on a regular basis.
4 & 5. BuildMyRank.com and Unique Article Wizard
While technically two separate tools, their functionality is almost identical. Both of these sites have a very diverse network of blogs on which you can pay to publish content. Doing so carries a small monthly fee and allows you to post regular back links to your blogs.
BuildMyRank.com provides many high quality sites through which you can publish high quality posts. Their back end system distributes the posts through sites that range from PR0 to PR9. You can publish up to 10 per day and get great benefits from this service.
Unique Article Wizard allows you to submit “spun” content, which may be frowned upon by the search engines. It can’t be beat when it comes to volume. You could easily post a few hundred articles in an afternoon – and that equates to many back links.
6. Comment Kahuna
There are many tools that will allow you to submit massive amounts of comments to many different blogs. Comment Kahuna is entirely free and will allow you to do this in a short period of time. It searches the Internet for sites that have content relevant to your niche that are accepting comments on their blogs.
You can then go to these sites and post comments. Doing so is an important way to get yourself in front of many other viewers who might be interested in your content, too. We recommend that you use it as a way to find relevant sites accepting comments as opposed to a mass commenting tool.
Regardless of the techniques you use to propel your blog to the top, you absolutely must stay focused. No matter what you are doing, do a little bit of it every day. Try to mix it up and do different things on a regular basis.
Regardless of your experience at building high traffic websites, you will find that these tools help to bring your blog up a bit in the search engines. Staying focused is the most important thing that you can do next to taking action. Without taking any action you will never be able to get your blog in the rankings, let alone to the top.
Figuring out long tail keywords to focus on will make your job a lot easier and bring in readers that will actually appreciate your blog a bit more. Having a number of people that are participating on your blog comments on a regular basis will also help to bring in more readers, but you can only do that once you have gotten somewhere in the rankings.
Don’t give up, no matter what! Many people worked on blogs as a labor of love for years with minimal traffic. As their site got older and the search engines knew more about it they found themselves ranking in first place for competitive terms that they never even focused on – so this could happen to you, too.